Our Services
AB Designs specializes in enhancing user experience (UX) for B2B software startups and high-tech companies. We offer comprehensive UX services, including research, design, strategy, and front-end development.
Our expertise spans the entire UX design process, from user research and usability testing to wireframes and high-quality visual designs.
We help both small startups and large teams solve complex problems with effective UX techniques.
ASSESS • IDENTIFY OPPORTUNITIES • COACH
STRATEGY: We assist companies in building and scaling their UX teams with scalable, project-based solutions and access to a network of skilled subcontractors. By employing proven research methods and integrating agile processes, we ensure seamless and efficient UX development and long-term success.
RESEARCH: We focus on research and persona-driven development to create optimal user experiences. Using personas, journey mapping, and usability testing, we identify user struggles and validate our process continuously. Our flexible approach includes using existing research or conducting new surveys, ensuring data-driven decisions and alignment among stakeholders.
DESIGN: Our design approach emphasizes component-based principles, prioritizing function before form. We start with workflows, evolve designs from wireframes to visually appealing interfaces, and integrate branding seamlessly. Our consistent use of style guides and focus on both functionality and aesthetics provide clients with a competitive edge.